The equation is already out there:
Produce TV series/film + Produce commercial enterprise = PROFIT.
The NFL makes money off it's logo--splattered across everything from sweatshirts to charcoal grills. Disney World makes as much money off Hannah Montana as they do from lunch boxes, t-shirts and yogurt emblazoned with Miley Cyrus. Marvel Comics sells comic books, cartoons, video games, movies, toys and snack food. The popularity of Nickelodeon TV shows has morphed from toys and breakfast cereal into a vacation destination.
It's no secret that most women in America are huge fans of What Not to Wear. Ask any neighbor, friend, co-worker or relative--we all dream of getting the makeover. Even Green Girl knows that jeans, t-shirt and flip flops are a Glamour Don't, but she hasn't got the professional help to fix herself up. But the odds of getting on WNTW are slim to none--no matter how many times we get our best friend to submit photos of us wearing our mom jeans and flannel shirts to the grocery store.
So here's my proposition: The WNTW Salon. In every major metropolitan area the WNTW Salon will offer the WNTW experience starting at $2,000 on up to make over women who need help without the inconvenience and embarrassment of being on television.
The set up: WNTW Salon consultants have been trained by Stacy London and Clinton Kelly to read a client, assess their needs and recommend fashion fixes for their wardrobe. In their salon they will present clients with a brief questionairre, examine the client's wardrobe and demonstrate their current fashion flaws and faux pas using the WNTW trademark 360 degree mirror. They'll present a computer-generated outline of what the client should wear and take them shopping. After that, a WNTW Salon cosmetologist will advise and demonstrate make up and a stylist will re-do the client's hair. In less than 3 days a woman (or very confident metrosexual man) will walk out confident, stylish and ready to face life with a new look that reflects both their personality and lifestyle. The client will pay for all shopping expenses, $2,000 will purchase the base consultation experience and a 3-hour shopping experience. Clients can pay more money for more extentsive services.
According to my calculations, an annual 250 clients/WNTW Salon will put each venture in the black each year. TLC will take it's cut for extending it's copyright and The Women's Colony will get the rest of the profits to establish itself firmly and squarely on a 100 acre site in Washington State.
What do you think?